Litter is lame

one-liner

Louisville Brightside approached us about developing an anti-litter campaign... Litter is Lame is the thing plastered over buses and billboards around the city. 

MPERFECT ROLE

Campaign Concept. Art Direction. Design. 
Trash Cans by Matthew McDole. Assisted by Rebel. 

TIMELINE

2014-Current

Litter is Lame
Litter is Lame
Litter is Lame
Litter Is Lame Out in the Wild
Litter is Lame
Litter is Lame
Litter is Lame
Litter is Lame
Litter is Lame